Wake up! It is the 21st century. In 2014 you have absolutely no excuse whatsoever not to have a nice website, no matter how small your business is. It’s the first thing your customers will look for when they are searching for your products or services. Even if you have a miniscule budget you can…
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There is no doubt that the mobile-age of the Internet is upon us, with more and more people accessing the web on their mobiles, smart phones and tablets. Mobile usage is one of the most popular and fastest growing forms of technology to ever hit the consumer market. Think about your own online browsing habits.…
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The Internet has given the consumer more power than ever before to be able to pick and choose which company they want to do business with. So managing your company’s online reputation is one of the most important elements of online marketing success. Small business owners from all different types of industries are realizing just…
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Setting up a new business is always hard and getting your first few customers is the most challenging bit of all, especially if you are just starting online. Getting visitors to your website is not as hard as you might think. This article will not only help you to attract your first 99 customers but…
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Back in 2006, when Google paid $1.65 billion for a tiny business above a pizza parlour, it left a lot of people scratching their heads and thinking that Google had lost the plot. However, that tiny business was YouTube and in just a few short years it has officially become the 2nd largest search engine…
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As a business owner, there is no doubt that you will be proud of your product or service and extremely passionate about the business you are in. However, you can offer the best product or service in the world but it nobody sees it you won’t have an online business for very long. When it…
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With over 225 million users in over 200 countries, LinkedIn is the world’s largest professional social network. Yes, it may be smaller than Facebook or Twitter but it has a particular niche focus; professional networking. Where Facebook users have friends and Twitter users have followers, LinkedIn users have contacts. This is vital for developing business…
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Social media marketing is now an indispensable PR and marketing tool for your local business and it gives you the perfect opportunity to show your products and services to millions of people around the world who might not normally have had a chance to see what you have to offer. The real success in social…
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It is essential for every business, no matter which industry you are in, to have a strong online presence with a website and participate on social media platforms. Your business survival depends upon it. Despite all of the reminders, it is worrying just how many local businesses have not fully embraced the Internet. A website…
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We all know that it is significantly less expensive to sell to an existing customer with repeat business that it is to try and acquire a new one. However one of the biggest tasks facing many businesses today is gaining and keeping prospective customers. Today, many businesses recognise how important it is to build relationships…
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